NIGHTINGALE VETERINARY

Specialty Practice Brand Development

Nightingale Vets is a team of leading Veterinary specialists on a mission to make veterinary medicine more human through single-speciality care.

There’s usually a critical reason for speciality care, which can cause stress and anxiety for pets and their owners. General hospitals can feel impersonal and hectic and may lack the required speciality expertise.

We were asked to develop three distinctive brand identities that would convince pet owners and veterinarians that there’s a better option—led by some of the best medical directors—for gold-standard care in a modern, compassionate environment.

So, referring veterinarians trust speciality practices as the best solution, and pet owners feel confident that their furry friend can receive the best care possible.

BRAND IDENTITY

Collaborating closely with the veterinary team, we conducted workshops to define the brand’s position, mission, voice, and values. We then developed a comprehensive brand identity; naming, logo, typography, web design and collateral.

NIGHTINGALE VETERINARY

Specialty Practice Brand Development

Nightingale Vets is a team of leading Veterinary specialists on a mission to make veterinary medicine more human through single-speciality care.

There’s usually a critical reason for speciality care, which can cause stress and anxiety for pets and their owners. General hospitals can feel impersonal and hectic and may lack the required speciality expertise.

We were asked to develop three distinctive brand identities that would convince pet owners and veterinarians that there’s a better option—led by some of the best medical directors—for gold-standard care in a modern, compassionate environment.

So, referring veterinarians trust speciality practices as the best solution, and pet owners feel confident that their furry friend can receive the best care possible.

BRAND IDENTITY

Collaborating closely with the veterinary team, we conducted workshops to define the brand’s position, mission, voice, and values. We then developed a comprehensive brand identity; naming, logo, typography, web design and collateral.

ART DIRECTION: PHOTOGRAPHY AND INTERIORS

We also delivered art direction for brand photography, interior design, and brand guidelines.

ART DIRECTION: PHOTOGRAPHY AND INTERIORS

We also delivered art direction for brand photography, interior design, and brand guidelines.