
NIGHTINGALE VETS
SPECIALTY PRACTICE BRAND DEVELOPMENT
Setting a new standard in veterinary care.

Helping
pets thrive

Nightingale Vets is a team of leading Veterinary specialists on a mission to make veterinary medicine more human through single-speciality care.
There’s usually a critical reason for speciality care; with that comes stress and anxiety for pets and their owners. General hospitals can feel impersonal and may lack the required speciality expertise.
We were tasked with developing the brand positions and identities for the launch of three new specialty practices, emphasizing Nightingale’s commitment to gold-standard care. Our goal was to demonstrate to veterinarians and pet owners alike that a better option is available.
Prism Veterinary Dentistry
BRAND IDENTITY




Art Direction:
Photography & Interiors





Hospital for Veterinary Surgery
BRAND IDENTITY





Art Direction:
Photography & Interiors





The Animal Cardiology Center
BRAND IDENTITY






Art Direction:
Photography & Interiors







NIGHTINGALE VETS
NIGHTINGALE VETS
SPECIALTY PRACTICE BRAND DEVELOPMENT
SPECIALTY PRACTICE BRAND DEVELOPMENT
Setting a new standard in veterinary care.
Setting a new standard in veterinary care.

Nightingale Vets is a team of leading Veterinary specialists on a mission to make veterinary medicine more human through single-speciality care.
There’s usually a critical reason for speciality care; with that comes stress and anxiety for pets and their owners. General hospitals can feel impersonal and may lack the required speciality expertise.
We were tasked with developing the brand positions and identities for the launch of three new specialty practices, emphasizing Nightingale’s commitment to gold-standard care. Our goal was to demonstrate to veterinarians and pet owners alike that a better option is available.
Nightingale Vets is a team of leading Veterinary specialists on a mission to make veterinary medicine more human through single-speciality care.
There’s usually a critical reason for speciality care; with that comes stress and anxiety for pets and their owners. General hospitals can feel impersonal and may lack the required speciality expertise.
We were tasked with developing the brand positions and identities for the launch of three new specialty practices, emphasizing Nightingale’s commitment to gold-standard care. Our goal was to demonstrate to veterinarians and pet owners alike that a better option is available.
Prism Veterinary Dentistry
Prism Veterinary Dentistry
BRAND IDENTITY
BRAND IDENTITY



art direction:
Photography & Interiors
art direction:
Photography & Interiors




Hospital for Veterinary Surgery
Hospital for Veterinary Surgery
BRAND IDENTITY
BRAND IDENTITY



art direction:
Photography & Interiors
art direction:
Photography & Interiors




THE ANIMAL CARDIOLOGY CENTER
THE ANIMAL CARDIOLOGY CENTER
BRAND IDENTITY
BRAND IDENTITY




art direction:
Photography & Interiors
art direction:
Photography & Interiors




If you can’t get results by doing the same things,
are you ready to try something different?
If you can’t get results by doing the same things,
are you ready to try something different?
projects@weareplus.com
If you can’t get results by doing the same things,
are you ready to try something different?
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